Project ― Every year, the french department at Vanier college organize an event for “La Semaine de la Francophonie”, to celebrate and promote the french language. The project is to create a captivating and striking visual identity for the 2023 Francophonie Week.

Design challenge ― Create a poster and a web banner for “la Semaine de la Francophonie” following the theme of : La magie des mots. The poster should reflect the theme and should include information of the event such as dates, location and contact.

Process + Solution ― Conduct research on previous Francophonie poster to understand the overall idea of the event.Engage in brainstorming sessions to generate ideas and keywords associated with the chosen theme of magic. Translate these ideas into digital sketches, outlining the basic design elements. Define a suitable font, color palette, and layout for the poster. Finally, create a captivating banner for web that aligns seamlessly with the established poster design.

Software used: Adobe Indesign & Illustrator